Business models play a vital role in the success and sustainability of start-ups, particularly within the dynamic economic landscape of the European Union (EU). For
start-ups, effective business models are essential not only for achieving initial market entry but also for long-term growth and competitiveness. The EU provides a
supportive environment for start-ups, fostering innovation and entrepreneurship through various policies and frameworks. This includes initiatives aimed at educating
and qualifying start-ups in the management and innovation of their business models. By continuously adapting and developing their business models in response to
internal and external drivers, start-ups can thrive and contribute to the broader EU economy.